We’re pretty big fans of A B Turbo here at The Discharge. In fact we are among those who, when sifting through our hedonism clouded memories, stumble upon the words Doppler Effect, the precursor band from which A B Turbo rose like a phoenix, but with a smaller pyrotechnic budget.
Their budget also didn't extend to a photoshoot so they're still using these old pics from the 70's
They began teasing their fans over half a year ago with the promise of a video for the song ‘Carry Me Away’, coincidentally, a song the general public hadn’t actually heard when the hype started. This was to be their first music video, or for those who like using fancy words, much like the band themselves (and to be honest, me), the debut music video. They finally released a teaser for the video in January showing just enough footage to let people know that all the members of the band actually featured in the video as well as an attractive lady who emerges from a bathtub.
At this point the actual song was still a mystery to fans who had to simply assume the it wasn’t a dogshow, The band rectified this shortly before Easter with the online release of the single. Those who had been looking forward to the song released a collective sigh of relief to find that their faith in the band was justified and they could smugly point out to their friends that they’d known about it ages ago with infuriatingly superior comments like, “I called it ages ago.”
In the months that followed, their fanbook page (I intended to type facebook but fucked up, then I decided I like fanbook better so I’m keeping it this way, although with the recent “upgrade” likebook would be a more accurate description, but fuckit) kept the world updated as the production on the video was nearly completed, then completed. They then put out that it was soon to be released, set back, set back some more and so on and so forth. Stuff like this “And in recent news. We’re having some difficulties with the launch, nothing to worry about, but it might be postponed by a week, we will keep you informed!” and this “Soon, just finalising some dates and stuff, had a bit of a mix up but it’ll all be sorted asap!” till they finally let the world know that the vid was going to be released at ROAR on the 12th June. I for one waited for the exclamation of “Hah! we fooled you, we’re never letting you see this thing.” but as of yet it hasn’t come. Jason and I have of course been anxiously awaiting this day so we can see what the hell we played our own small part in creating.
See, It really is happening
So if all goes as planned you’ll be handing over R30, for A B Turbo, The Video, Yes Sir! Mr Machine and Versus the Wolf. The latter have only been around since the start of April (there was however a band called New Altum who had all same members, made the same music and mysteriously disappeared after a fairly big hype campaign at the same time as Versus the Wolf announced their presence to the world. I call shenanigans). The evening will be MC’d by comedian, writer and radio personality, Paul Snodgrass. The band have claimed that his presence was required due to their own comedic failings. There will also be Jack Daniels promo girls with prizes and, I assume, the intention of using sex appeal to make you part with you hard earned cash for a shot of bourbon and the need to placate that idiot voice in the back of your head telling you that you stand a chance of getting action. (It’s wrong, you don’t stand a chance)
To reiterate, the details you need to be aware of are:
- When: 12 June 2010
- Where: ROAR
- Who: A B Turbo, Yes Sir! Mr Machine, Versus the Wolf and Paul Snodgrass
- Why: A B Turbo’s ‘Carry Me Away’ Video Launch
- What’s it gonna cost: R30
See you there.
On a side note, if anyone has any unwanted Doppler Effect merch lying around I can provide it with a loving and caring home. And there’s not much I’m willing to love and care for.
Related posts:
A) Who needs promo girls when I’m there? I am the definition of sexy.
B) New Altum / Versus the Wolf are sexy.
C) Yes Sir! Mister Machine are sexier than us and it’s bloody annoying.
D) You’re lucky I can type so well at 3:53 AM when I’m absolutely pissed. And sexy.
E) The beautiful young lady in our music video is called Macushla, which is Irish for darling. Darling is a sexy word. Go with it.